T-Shirt Design • Illustration • Marketing Campaign

The Premise

Finally, there is worldwide attention for Black lives and the realisation of changes we need to make to create an equal world, regardless of skin color or ethnicity. Black people are heavily underrepresented in anime and Japanese culture. Almost all clothing brands, that feature anime themed clothing, contributes to this: showcasing only Asian and White characters. So, I want to change that, by proposing a series of clothing designs, which focuses on black people in anime style.​


This series of clothing will allure not only people who are into anime and manga, but will also bring in a broader audience. Nowadays anime and manga are becoming more mainstream and people are more keen to wear clothing of it. This proposition will make anime approachable to an even bigger audience, whilst contributing to representation and inclusivity of black people.​

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